Enter Best Content Marketing Award

Enter Best Content Marketing Award - Video Series

Brands as broadcasters are a strategic part of content marketing. This award will recognise a video series (three videos or more) that produces outstanding results. As well as creative excellence, we’ll be looking for a series with narrative values, served to customers at different stages of the purchase journey. The series may well appear on multiple channels. Attention will be paid to metrics, including reach, engagement, time viewed and contribution/perception of the business objectives.

Entry is by a 5 A4 page submission; the judges will be looking for clear information backed up by facts that pays particular attention to the criteria listed below.

Please provide details of the brand who ran the campaign.
Objectives: Please provide specific details of the campaign: Key messages, Audience segmentation, Channels for delivery and Engagement strategy.
Execution: Please provide details of how these objectives were met: Audience feedback, Differentiation, Brand awareness metrics, Media coverage and Engagement metrics.
Innovation: Please demonstrate the innovative aspects of this campaign.
Outcome & Results: Please explain why this is the best video series campaign in Ireland, detailing the benefits it brings to all parties.
Testimonials: Where possible, please include testimonials from the brand and from members of the intended audience.

Entrant Details:

*Denotes Required Fields

*First Name:

*Surname:

*Company Name:

*Position:

*Address:

*County:

*Number Of Employees:

Financial Turnover (if applicable):

*Business Type:

*Phone:

*Email Address:

Website:

*Summary for Print: Please write a summary (up to 50 words/300 characters MAX) about your entry. This summary must be written in the 3^rd person, stating the main points and results of your entry and be relevant to the category entered. Please note that THIS MAY BE INCLUDED�IN THE AWARDS PROGRAMME so please only include the information you are happy to share:
Max. 300 characters, you have

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*Code: 4QBR40 In this field type in the 6 digit code (case sensitive)