Enter Best Content Marketing Award

Enter Best Content Marketing Award - Retail Consumer

This is one of the most hotly contested categories. Retail consumer entrants must prove beyond all doubt that they have created the most effective strategy, content and measurement mechanisms to offer strong commercial results to their client. We’ll be looking for content that fits with the brand and understands its audience.

Entry is by a 5 A4 page submission; the judges will be looking for clear information backed up by facts that pays particular attention to the criteria listed below.

Please provide details of the brand who ran the campaign.
Objectives: Please provide specific details of the campaign: Key messages, Audience segmentation, Channels for delivery, Engagement strategy.
Execution: Please provide details of how these objectives were met: Audience feedback, Differentiation, Brand awareness metrics, Media coverage, Engagement metrics.
Innovation: Please demonstrate the innovative aspects of this campaign. Please provide details on how this campaign is different to traditional retail consumer campaigns.
Outcome & Results: Please explain why this is the best retail consumer campaign in Ireland, detailing the benefits it brings to all parties.
Testimonials: Where possible, please include testimonials from the brand and from members of the intended audience.

Entrant Details:

*Denotes Required Fields

*First Name:

*Surname:

*Company Name:

*Position:

*Address:

*County:

*Number Of Employees:

Financial Turnover (if applicable):

*Business Type:

*Phone:

*Email Address:

Website:

*Summary for Print: Please write a summary (up to 50 words/300 characters MAX) about your entry. This summary must be written in the 3^rd person, stating the main points and results of your entry and be relevant to the category entered. Please note that THIS MAY BE INCLUDED�IN THE AWARDS PROGRAMME so please only include the information you are happy to share:
Max. 300 characters, you have

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*Code: MB324Z In this field type in the 6 digit code (case sensitive)